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Levi Strauss

Style Guide Catalogs

Levi Strauss

Style Guide Catalogs

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Personal contribution

Design within brand guidelines and production.

Project features
  • Collaborated with Levi's retail marketing team to insure brand continuity worldwide.
  • Conveyed current brand assets, standards, and messaging.
  • Created digital illustrations from architectural drawings.
Project description

I worked with Asylum SF to produce multiple internal style guides that would work to insure that the Levi´s brand was presented consistantly in stores worldwide. The deadlines were tight and we worked tirelessly day and night, until it would get late or we’d get tired, and then we’d go home and pick it back up the next day.